I realized how many different sounds there were competing for my attention. It hit me how today it’s so difficult for us to stay focused on one point of sound, or more importantly focus on those who we’re speaking to.
Not only is this important in our personal relationships, it is critical in our professional ones as well. I happened upon this fantastic short Ted Talk by Julian Treasure, an expert on sound.
Flying through SFO? Well, now there’s an app for that. Together with the good folks at SFO and the app developers at Magnolia Labs, we have put together the first official iPhone app of SFO. Now you can get flight info, shopping and dining listings and even check-in via Facebook to let your friends know [...]
Being a big sports fan, I understand the passion fans have for their teams and the cities they represent. Dedicated consumers like us are a marketer’s dream. With mobile phones, a sports marketer’s job just got a little easier. Don’t get me wrong, marketers still need to find the right message that works for the [...]
I’ve got a quick story about a missed opportunity in small business marketing for you … and a simple, but often overlooked bit of advice. When I get home from work each night, the first thing I like to do is check the mail. Inevitably, the mail pile is filled with credit card offers, grocery [...]
I absolutely love election season! Turns out in Colorado there’s a GOP senate primary race that’s getting fired up via a new Facebook page built to help one politician attack the other. Using social media for political marketing is a must nowadays, and this Facebook page is a great example of getting it right. Granted, [...]
