HOLD ON A SEC

›› Taking the stage in Indio California.

›› Three times the fun

STAGECOACHJay O'Toole2026-02-18T17:57:02+00:00

Pop Art Meets Pop-Up Retail

The Ariat experience at the Stagecoach Music Festival

RETAIL PROMOTION | EXPERIENCE DESIGN | EVENT BRANDING

Pop Out Merch

What’s country music without boots?

See you next year.

SFO LOGOJay O'Toole2026-03-27T17:57:46+00:00

SFO LOGO

STAGECOACHJay O'Toole2026-02-18T17:57:02+00:00

STAGECOACH

ARIAT DENIMJay O'Toole2026-03-25T19:08:42+00:00

ARIAT DENIM

ARIAT SHOPJay O'Toole2026-02-18T18:05:57+00:00

ARIAT SHOP

ARIAT VEGASJay O'Toole2026-02-18T18:08:50+00:00

ARIAT VEGAS

ARIAT WORKJay O'Toole2026-02-18T18:13:04+00:00

ARIAT WORK